Dusting off tradition: How a Moose is repositioning our brand

  • Marketing conf day 1 event 01

This event has expired or is no longer available.

Dusting off tradition: How a Moose is repositioning our brand

What you need to know:

- Location: TBC

- Date: Wednesday 11 June 2025

- Time: 14:40 - 15:20

- Presenter(s): Sarah Stirton-Andrew, Edinburgh University Students' Assocation

Please note, all sessions across both days are subject to change. Any changes will be updated across the website and in any other digital comms in advance.

From the presenter:

This session will look at a case study of how Edinburgh University Students’ Association was able to revitalise its brand, without a rebrand! Walking through the process from identifying the campaign goals to implementing the solution and where they are today, nearly a year on from the launch.

If you’re looking for inspiration on brand-led communications to deepen student engagement building this session is for you!

Things you'll take away

- Practical insights on boosting the brand without a rebrand

- A model for the development process of brand campaigns

- Strategy ideas for building student engagement and brand initiatives

How best describes this session?

Lecture - I talk, they listen. Maybe a Q & A at the end

Levels this session is aimed at:

Basic - limited knowledge/experience

 

🕺Who can come?

Marketing, Comms and Insight professionals from students' unions across the UK and Ireland.

 

🎟️ Do I need a ticket?

Yes! Tickets for the conference are available here.

 

🎤 What type of atmosphere should I expect?

Expect a friendly, open and inclusive space to network, share and learn with likeminded people.

 

♿️ Is the event accessible for all?

Yes, our reception team will be on hand if you need any assistance.

 

☎️ Who should I contact for more information?

For more info about this event, contact Mikey and for any questions about specific sessions, contact Jo Walters.

 

📍Where is The Union?

21 Higher Cambridge Street,

Manchester,

M15 6AD

Venue/Timing

Venue : The Union, Room TBC

Type: Brand, Marketing Conference Day 1

Start Date: Wednesday 11-06-2025 - 14:40

End date: Wednesday 11-06-2025 - 15:20

Capacity: 1000

Location

Contact Details

Mikey Goodwin

m.goodwin@mmu.ac.uk

Terms and Conditions

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